In the branded condition, single packs with female-oriented color schemes (e.g., pinks, light green) and designs (e.g., the black Virginia Slims pack) were generally rated more favorably than packs that appeared more gender neutral (e.g., the white Marlboro Original Gold pack)
After analyzing the effects of cigarette tax hikes in other cities and states, Philadelphia assumes that smoking rates will decline by 5 percent per year over the first three years of the tax
Five of the studies raised minor methodological concerns 22,2426,29 and two major methodological concerns
Pictorial warnings elicited negative emotional reactions Teens described negative emotions including fear, disgust, shame, anxiety, and sadness after seeing the pictorial warnings
Belated apologies to all my former non-smoking colleagues